North Country Acupuncture
A precision-built site for a practice focused on pain relief and performance.
Client: Angela Stritt, North Country Acupuncture
Location: Clifton Park, NY
Design Package: The Expander Site w/ google review integration
Live Site: northcountryacupuncture.net
A Website That Mirrors Clinical Precision
Angela Stritt, a former Division I gymnast, brings over 15 years of experience to her practice, specializing in orthopedic acupuncture and dry needling. Her clinic focuses on fast, effective pain relief, mobility restoration, and athletic performance.
Angela utilizes advanced techniques like EXSTORE™ assessments, motor point therapy, electroacupuncture, and dry needling to deliver targeted results for her patients.
She sought a website that would:
Clearly communicate her specialized services in orthopedic acupuncture and pain management
Reflect the clinical precision and effectiveness of her treatments
Provide an intuitive user experience for patients seeking relief from musculoskeletal pain
Integrate seamlessly with her online booking system for streamlined appointment scheduling
Featuring Real Feedback Front and Center
Angela consistently receives incredible reviews—patients love her no-BS approach, her ability to get results, and the way she makes them feel heard and cared for. It was clear from the start that her words alone weren’t going to tell the full story—her patients’ experiences needed to be front and center.
That’s why we made Google Review integration a key part of her site.
By showcasing real, recent feedback directly on the homepage, potential patients get an immediate sense of trust and credibility. It’s social proof with purpose—reinforcing what Angela does best, in her patients' own words.
And the best part? New reviews are pulled in automatically, keeping the site fresh and always reflective of the incredible care she’s delivering day in and day out.
The Design Approach
We developed a custom Squarespace site that embodies the professionalism and efficacy of Angela's practice.
Key features include:
Focused Messaging: Content that speaks directly to individuals seeking relief from chronic pain and performance issues.
Clean, Modern Design: A minimalist aesthetic with a calming color palette to instill trust and comfort.
User-Friendly Navigation: Clear pathways to information about services, new patient resources, and booking.
Integrated Booking System: Seamless connection to her JaneApp scheduling platform for easy appointment management.
Infusing Personality and Strategy
One of the best parts of working with Angela was finding ways to bring her dry wit and no-nonsense energy into the website. Her style is warm, direct, and a little cheeky—in the best way—and we wanted the site to reflect that.
From the welcome copy to the FAQs, we made sure her voice came through. Especially in the New Patient Need-to-Knows section, where we balanced clear expectations with a dose of humor. It’s friendly, honest, and sets the tone for what it’s like to work with her—thoughtful care, without the fluff.
It’s not just fun—it’s strategic. Helping patients feel at ease, while guiding them through exactly what they need to know before booking.
Showcasing Her Role as an Expert
Angela isn’t just a skilled practitioner—she’s also an educator. Whether she’s guiding a patient through a new movement or explaining the “why” behind a technique, teaching is woven into how she practices.
We made sure the website reflects that.
By featuring her demonstration content, Angela is able to show—not just tell—what sets her treatments apart. These visuals give patients a better understanding of what to expect, while also reinforcing her credibility and confidence as a clinician.
For visual learners and cautious first-timers, this adds a layer of trust that words alone can’t always provide.
It’s one more way the site supports connection, education, and informed care.
Final Thoughts
Angela's new website serves as a powerful tool to attract and inform patients seeking specialized care in orthopedic acupuncture and pain management. It reflects her commitment to clinical excellence and provides a user-friendly experience for those ready to take the next step toward pain relief.
Whatever it is, the way you tell your story online can make all the difference.
What Angie Has To Say:
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